December 06, 2007

An opinion and an Asshole

They say an opinion is like an asshole - everyone has one !

IMAI comes out with their internet usage reports and the online media begins its frenzy. Just because India's internet population hasn't grown as expected or rather 'predicted', all the online media gurus are suddenly turning the tables on whom they actually rely to sell the online ad space.

It's quite hurting , literally, for people to tell the world that only 3.2% of the Indian population actually uses the internet. And that only about 10 Million new people have begun using the internet actively in the last 1 year. Well .... will the 'real' online advertiser please stand up, please stand up, please stand up !




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