October 30, 2007

2 hours a month is all that it takes !

I live in Pune - small, crowded and strangely mismanaged by the civic authorities. Its like they love certain parts of the city and hate others !

I leave office late since it helps me evade all the traffic. Unlike Mumbai - pune has small narrow roads that turn every 50 mts. Putting a 60ft bus on these roads would not make sense. I can understand why PMC cant change their ways - but all the large ITES guys - Infosys, Patni, Cognizant, Capgemini, have the same large buses carrying handful of their employees across the city.

What amazes me is the sheer negligence on the part of the transportation department in these companies. If their head just spends 2 hours extra every month in office, he will be able to see this problem, get smaller buses on a lease and increase the frequency. Not only will they save money on diesel, the time spent moving the large beasts across the city reduces and helps achieve the ultimate goal - improve employee satisfaction.

But unlike other parts of the globe, we Indians dont always take pride in being a part of the organization. People jump jobs hoping to get a better package and better work atmosphere. Its no longer about the vision - its only about the pay package.

October 26, 2007

YODEL a Hack !

They did this INDIA HACK DAY at Bangalore last week and it seems its been abuzz since its inception in sunnyvale.

Basically - the developers use the open APIs of google and yahoo and build their own 'Hacks' or 'Mashups'. You need to read about the kind of hacks these guys developed in 24 hours !!

Yes - they are all very brilliant and will each receive a nobel prize for their IQ levels (they should have a nobel for that).

check out the article here

First IT Filing as a Pvt. Ltd.

Oh this is a Dear Diary moment ! Our first IT Filing as a Pvt. Ltd. company ! it took a lot out of me though ... think i'll take a break...but then again ...

October 15, 2007

Tremonti is too gud !

I have been playing the Guitar for about 8 years now and still think i need to F$@&( learn so much. Everytime i hear Tremonti's riffs, all i can think of is to give up Guitaring for good. The dude is simply too good.

Lord, give me strength to fight this inferiority complex !

Too sweet

All i wish is that i had a R1 .... touching 300 Kmph with this song in my headphones...


Click to listen

October 13, 2007

GoDaddy.com

I recently saw a TVC of GoDaddy.com and was simply astounded ! There are hot chicks in skimpy clothes dancing all around. It has nothing to do with the hosting business but sure has everything to do with catching attention.

And this is what Americans are excellent at. They are very good marketers. They know what makes an impact on their audience. I think its built into their psyche right from school. Being popular is like the single most important need of a youngster - more than grades or college.

This outlook of being able to create impressions is reflected on their branding and positioning of products. GoDaddy provides a service - you pay them and they host your website, applications, Databases, etc. They are dirt cheap and most unlike the theory that good things cost good money !

But they have managed to productize their service so beautifully that it seems they are always selling much more than what it seems. Their service is spectacular and they continue to rule the hosting business. A tribute to Bob for this fantastic effort.